Marketing Your Business Online

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If you are not already marketing your business online, it is time to start. Although there are a few exceptions, just about every business can benefit from online marketing. There are just so many advantages to this type of marketing. First of all, it is extremely affordable to market your business online. Other advantages to marketing your business online include the ability to reach a large target audience, the ability to reach potential customers all over the world and ...
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How To Make Your e-Mail Marketing Campaigns More Effective

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The email marketing campaign is one of the traditional online promo tools that still deliver great results.

To figure out whether you are reaching your target audience and accomplishing your marketing goals, you will have to learn more about measuring the effectiveness of email marketing.

Return of investment (ROI) is one of the most important factors in the world of internet marketing. ROI is measured by comparing the investment in marketing to the revenue generated through the campaign.

Here are some suggestions ...

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6 Powerful and Ethical Ways to Increase Your Website Traffic

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Whether you have an ecommerce or a content-based website, traffic is the most important factor for the success of your online business. Having a loyal audience that keeps on growing will provide  monetization possibilities for your website.

When it comes to increasing website traffic, you can try various strategies. Some of these are ethical, others tend to deliver quick results but could be potentially harmful in the long term.

The following six tips will help you increase your website’s traffic without ...

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Are You Chasing Visitors Away With Too Much Sophistication?

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Chasing Visitors Away

Anyone who regularly browses the Internet has a list of things they don’t like when visiting websites.

You know what I’m talking about; those things that get in the way of having a really good experience. Bad experiences have a way of sending potential customers somewhere else where the shopping is easier.

With this in mind, the best thing any website owner can do is adhere to rule number one in web design.

That rule follows the KISS principle.

Keep It ...

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Attitudes to Technology Across The Generations

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The new commercial space scene, smart phones, wearable computers, the cloud and 3D printers, are just a few things on the list of technologies that are rapidly evolving in the world today.

Are these things good or are they just added complexity in a modern life?

Many think a lot of your opinion on this may be based on your age.

If you were born 60 to 80 years ago, you might think that colonizing Mars was something that you ...

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Tips for Hiring the Right Content Writer

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People all around the Internet are on the lookout for high-quality content writing. Hiring the right content writer is often a matter of researching what’s available and finding the right match for your business.

Content Writers and Content Writing Services

Some people may choose to hire individual content writers for their own services and their own projects. Others will choose to employ the services of content writing outfits themselves. Typically, content writing outfits will employ multiple content writers, so employing the ...

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Google Offers New Press Release Related Guidelines

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No official Google announcements but it’s been noticed that the link scheme documentation for Google webmaster guidelines has undergone a change. The page is now telling us that press releases and guest posts can also violate the link scheme guidelines. Some of the SEO tactics that are most commonly used today are large scale advertising-type press releases and guest posting that are using optimized anchor texts in the item.

Three bullet points that Google has added to the page explain ...

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Understanding and using Content Curation

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Content curation may seem like a very time-consuming task but this technique delivers amazing results in terms of marketing and reputation establishment. Understanding what is content curation and how to do it properly will give you a chance to enjoy the full benefits of this technique.

What is Content Curation?

In simple terms, content curation is the research, sorting, selection and presentation of online information that is related to a specific topic.

A content curator is the professional responsible for going through ...

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Simple Ways To Get More People To Read Your Content

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Today’s world moves at a very fast pace.

This has created a culture of demand and instant gratification. The average person feels that their time is too precious to waste and they hurry along, demanding fast answers and making fast decisions.

Convincing Readers To Slow Down

Countless research studies and scientific polls have come to a generalized conclusion about the average Internet reader: They are impatient. Among the most commonly found research results is that the average reader decides in ten seconds ...

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Learning the 3 Levels of Spin Syntax for Maximum Article Spinning

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What is Spin Syntax?

Spin syntax (often shortened to spintax) is also called nested spinning. It is a method of producing an article that can be spun out into many articles from the original seed article. The process of producing a spin syntax article involves choosing words and phrases in the seed article and inserting but not replacing appropriate alternatives. The original word or phrase and its alternatives are separated by a symbol such as a tilde or pipe and ...

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Facebook Marketing – Top Mistakes Small Businesses Should Avoid

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Facebook marketing is a part of a good marketing campaign for any small business. However, many small businesses find it difficult to enjoy the results they want from Facebook. This happens for many reasons. In many cases, the simple mistakes can lead to big problems when using Facebook for marketing purposes. Simply avoiding common mistakes can be a huge step in the right direction. The following are some big Facebook marketing mistakes that every small business needs to avoid.

Mistake ...

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Facebook Marketing Etiquette – Dos and Don’ts to Remember (Part 2)

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Previously in our Facebook marketing series, we started talking about Facebook etiquette. Proper etiquette is important if you expect to enjoy great results with your social media campaign. Last time, we discussed a few important etiquette dos to employ on your Facebook business page. To prevent offended fans and avoid ruining your marketing efforts, here are a few etiquette don’ts you’ll want to remember as well.

DON’T Use Facebook as a Direct Sales Tool

Facebook marketing shouldn’t be used as a ...

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Facebook Marketing – Facebook Etiquette Dos and Don’ts to Remember (Part 1)

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Now that you’re focusing on your Facebook marketing campaign and you’re growing your fan base, it’s important to take some time to learn about proper Facebook etiquette. Every Facebook business page is different and one of the key tips is to know your audience. However, every marketer focusing on building a good fan base on Facebook can use certain basic etiquette guidelines. Here are some essential etiquette guidelines you can use to keep current fans and draw even more ...
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Facebook Marketing – Advanced Marketing Strategies that Provide Results

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Advanced Marketing Strategies

In previous posts on Facebook marketing, we’ve covered some of the essential tips and strategies for getting your marketing campaign off the ground.

Once you have your Facebook business page set up, learn every strategy you can to make your marketing results a success. After you go through the basics of setting up your page, build a list of fans and work on getting results.

Now, it’s time to move onto more advanced marketing strategies. Thousands of Facebook ...

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Health Articles Can Build Authority in Health Niches

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The Need An Article™ Article Writing Service is well-qualified to provide clients with a wide variety of content for their websites.

One example is the inclusion of health articles.

One of the biggest challenges for new websites is successfully attracting good traffic flow.

Website owners can get bogged down trying to accomplish this by themselves, especially when you consider that they could invest years before they succeeded at attracting more traffic and getting higher rankings in the search engines.

This is ...

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Facebook Marketing – The Power of Pictures

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Since Facebook has switched to the Timeline format, marketing images have become even more important.

Visual orientation has only increased, making them very attractive to businesses involved in Facebook marketing. Not only do you have the capacity to post a profile photo, but you can also post a cover photo, create photo albums and post photos along with updates.

It’s important to learn how to use FB photos to your advantage, so maximize the power of your pictures with the following ...

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Facebook Marketing – More Exciting Strategies to Help You Increase Fan Engagement (Part 2)

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In the first part of this post on Facebook fan engagement, we looked at some strategies to use for getting fans engaged on your business page. Involving fans on your page goes a long way toward increasing your Facebook marketing success, thereby making your hard work worth the effort.

Maybe you’ve already been working on writing status updates that focus on fans or you’ve ensured everything ...

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Facebook Engagement 1 – Exciting Strategies to Help You Increase Fan Engagement

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Many businesses are learning the most effective tactics for engaging their Facebook fans. Regular activity on your Facebook business page won’t pay off without continually keeping fans interested and involved.

Once you increase fan activity, you’ll increase traffic to your business website, with the corresponding increase in page visibility and marketing opportunities. If you’re not sure how to begin, here are some tactics to start using.

Strategy #1 – Focus on Fans with Updates

Every update on your FB page needs ...

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Facebook Marketing – Maximize Facebook Results with More Helpful SEO Tips (Part 2)

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Previously, we discussed the importance of SEO when running a Facebook marketing campaign. Implementing SEO tactics and strategies will help get better results with the top search engines while helping you rank well within Facebook’s own search engine.

We already mentioned helpful tips like choosing the right page name and optimizing your “About” text box.

To continue SEO success, here are several more tips to improve your marketing results.

Tip ...

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Facebook Marketing – Maximize Facebook Results with These Helpful SEO Tips

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Maximize Facebook Results

Social media has a big effect on organic search results, which is why search engine optimization (SEO) is important to your Facebook marketing campaign, and any other social media campaign you may have in place.

Google and other search engines continue to experiment by bringing more social elements into their search results, thereby increasing the need for good SEO as a part of your social media marketing plan. Although it’s important to think of your community first when ...

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