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    Better Early than Late- Buying Website Content Before You Need It.

    scrabble-2129648__340You hire a website content writer, order content, post it and then are disappointed in the results. You feel certain the content is good or you wouldn’t have posted it. What could have gone wrong?

    Other factors besides the quality of the content need to be looked at. One of the first questions you need to ask is when do you post your content online to draw people to your site? A mistake many make is posting time sensitive content they are depending on for their business without allowing sufficient time for it to rank in the search engines.

    Is this a mistake you make? If so, you are far from alone. People tend think of the internet as being nearly as fast as a microwave oven. Unfortunately, that is only true to some degree. It can be fast to find things you may be looking for but when you want to be found, it isn’t as fast.

    To illustrate this, let’s use Black Friday as a example. People looking for Black Friday bargains online may start looking a few days to a week before. They will find what they are looking for. They may also never know about some great buys because the business that has them did not get the information about their Black Friday offers posted until about the time people needed to be able to find them.

    Think about it. When did you start seeing content about what businesses offered in special Black Friday sale prices? Early November, maybe even late October? It might seem a bit early as that huge sale is still a few weeks away. The truth is that it is the right time to start getting the word out.

    Seasonal products such as Halloween costumes, Christmas decorations, summer and winter items are advertised online well ahead of the holiday or season the products are for. It isn’t just online, either. Brick and mortar stores are stocked for each season or holiday long before hand. Next time you are in a department store or a grocery store, check the area they have their seasonal products displayed. If you see Halloween costumes and decorations just being stocked on shelves, it is probably early September.

    Something else you need to take into account is allowing ample time for people to order, items to ship, customer examine the item, return for exchange if necessary and have the item they want at a good price in plenty of time before it is needed. All this means getting your article writing done and posting it well ahead of time is essential.

    Are you concerned about starting too early? Don’t be. When it comes to getting your offers visible online, there is no such thing as too early. Too late to do much good is a different story though. It is far better to be early than late. The best course to follow? Start early, hire at least one good website content writer and feed a constant and increasing drip of content online for the search engines to rank.

  • Content Marketing Can Help to Grow Your Business

    Most of us–particularly since the global recession– have seen our income shrink and our bills expand. We need to make a little extra money in a big way.. In many cases small businesses did not survive the long recession and the slow recovery that is still underway.

    Ask yourself as a marketer and a business person… How’s business? Can you answer that you’ve achieved the growth that you wanted to achieve and you’re doing all that you wanted to be doing now? When is the last time that you added new content to your site? What kind of website content have you added? How current is it and how well written? Need an Article can help with the content marketing that you need to be doing.

    If you’re like most of us, the truth is that you haven’t given your website the attention it deserves and it hasn’t grown and expanded the way that you wanted to by now. You’re being held up by small growth, a bad economy and in some cases by your own insecurity and your lack of knowledge about how to move your business forward. Content marketing can help to grow your business.

    In many cases you’ve tried a few things and they haven’t worked out well for you so that stalled you in your tracks. Now you’re ready to move forward but you’re not entirely sure how to get started. We can help you to take those first steps using content marketing to confidently move forward into a more successful and more lucrative future.

    If you’re marketing online today and you’re not entirely certain that you’ve got the right formula to make your business stand out from the crowd, you’ve come to the right place. NAA has you covered.

    Seeking marketing tips, ideas and resources to help you to make the most of your online business. . . or even to start one? We’re here to help.

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    Reusing Your Content to Save Money